New Releases Available
Now From B & R

THE ART OF BUYING NEW RELEASES Isn’t it wonderful when you find a work of art particularly stimulating—and can afford to take it home and add it to your personal collection? You can appreciate it over and over again, whenever you desire. Art and how it affects people is a very personal thing, but many times we have heard customers tell us that they could kick themselves for not purchasing something that really struck them emotionally when it was at issue price.

BUY ART THAT STIRS YOUR EMOTIONS

As an art collector you’ve seen works that stirred your emotions— happiness, exhilaration, or perhaps even a beautiful sadness. You’ve seen art evoke fond memories of things that were, and dreams of things that might have been. Your imagination and sense of adventure have been aroused and guided into hitherto un-thought-of realms and universes. And you’ve seen past events and people in all their special glory. You connected with the art in some way, and it became valuable to you personally.

Collectors have paid millions of dollars for a single work of art— sometimes far in excess of any realistic investment value—simply for the love of the piece. We’ve supplied collectors with originals, rare editions in the secondary market, and anything else they desired, but we’ve seen no better approach to collecting than purchasing a print one enjoys as a new release. When you see a work of art that stirs your emotions, and you can purchase it at the issue price, you will not find a better bargain.

BUYING FOR INVESTMENT(Hint: Don’t do it)

We do not recommend that you buy for investment, even though many pieces do go up in value over the years. You should only buy what you are personally attracted to, and is close to your heart. Buying at issue price something you love makes it no gamble at all. Art does not have to appreciate monetarily to hold great value for you. You can still appreciate the beauty of the artwork and enjoy it for many years. It can be passed on in the family collection. If it does go up in monetary value—great! If you ever decide to resell it, you can do so at a profit. Unfortunately if you want to cash in on its monetary appreciation you have to part with the piece.

Just as an aside, suppose would have purchased the “Mona Lisa” for an investment, at the original selling price when Leonardo daVinci completed it, and kept in tact through the centuries. Did you know that you would have gotten a better return had you kept your money in a passbook savings account during the same period of time, earning only five percent interest each year?

THE SECONDARY MARKET

Once a print issue is sold out and is no longer available from the publisher, it can only be purchased from another collector who previously obtained the print—someone willing to part with a print they own. Tastes change, or for whatever reason, the monetary value of art can become more important than the continued ownership of the piece. This creates a secondary market, but everything starts with an original release. This is the best time to buy. B & R deals with many collectors around the country. We sometimes buy and sell pieces on the secondary market. If we don’t have what someone wants, we look for it.

WHAT ART SHOULD YOU BUY?

We recommend that you buy what you like, and if what you like is at the issue price, do not hesitate to grab it.

Dave Joseph,
Gallery Director/ Owner

Stephen Lyman

Ahwahnee--The Deep Grass Valley

Howard Terpning

To Capture Enemy Horses

Frank McCarthy

Roar of the Falls

Bev Doolittle

Music in the Wind

Thomas Kinkade

Cobblestone Brooke